NATURTINT: Our 3 Commitments
Naturtint is committed to delivering naturally better hair colourants and has been at the forefront of reducing the amount of chemicals in hair colour and care, without compromising on results, for more than 30 years.
As a brand, Naturtint pledges to create products that are good for you, good for your hair and good for our planet.
These are our three commitments.
Naturtint’s commitment to YOU
Dedicated, expert support. Naturtint is a brand that is here for you. Whether you need a hand choosing the right shade or you want to know more about the formulations, we are delighted to be here to help. Our customer care team is led by a professional and experienced hairdresser and all are happy to chat to you over the phone, online or by email and offer honest, caring and helpful advice.
More than 30 years at the forefront of naturally better hair colour development. Naturtint is a brand you can trust. Manufactured to the highest international standards by Laboratorios Phergal, Naturtint has long been favoured the world over. Phergal’s developments are based on solid pharmaceutical experience, scientific rigour and innovation which, when combined with the highest quality, purest ingredients, deliver the very best results. You can read more about Laboratorios Phergal here. (link to ‘Our History’)
An inclusive colour, for everybody. Naturtint’s colours are suitable for all hair types. Tried and tested around the world, Naturtint provides natural-looking, long-lasting colour for everybody.
360 haircare. Naturtint is a complete colour and care system, from start to finish. Whether you are looking for a quick and easy colouring solution, aftercare tailored to your specific hair needs or styling products that don’t use aerosols, Naturtint has the product for you.
Valuing your time. Naturtint Permanent Hair colours are quick, easy and simple to use. In a non-drip gel formula, there’s no overpowering fragrance or runny formulations and no vague or confusing instructions.
Naturtint’s commitment to YOUR HAIR
Caring ingredients. Naturtint Permanent Hair Colours are made from 92% naturally derived ingredients including plant and seed oils and extracts that are carefully chosen for their proven hair and scalp enhancing benefits, rather than to just make a “natural” claim.
Cleaner beauty. When creating formulations, Naturtint’s goal is to replace as many synthetic ingredients as possible with plant-based alternatives. These work alongside the essential, but small number of, chemical ingredients including hydrogen peroxide and PPD, required to deliver the best possible permanent hair colour results and finish. Where such synthetic ingredients are required, only the purest and highest quality are used and in as low a level as possible.
We’ve always been proud to say that Naturtint hair colours do not contain;
Finishing touches. Every box of Naturtint Permanent Hair Colour includes a generous, 50ml tube of Quinoa Multi-Care Mask, to deeply nourish hair and lock in your new colour immediately after application, and also in subsequent washes in the weeks following. Multi-care and multi-use, this powerful little hair hero really does complete your colour.
Beautiful, natural-looking results in a choice of over 30 blendable shades. Naturtint Permanent Hair Colours cover 100% of grey, from the very first application, and provide long-lasting, radiant colour and shine. Available in over 30 shades, each is blendable with another so there really is an endless palette to choose from.
Naturtint’s commitment to OUR PLANET
Independently verified. The first and only USDA Certified Biobased hair colour. Naturtint Permanent Hair Colours exceed the minimum USDA certified biobased content for Hair Styling Products. The USDA Certified Biobased Product label is a certification mark of the U.S. Department of Agriculture. Biobased products are derived from plants and other renewable agricultural, marine, and forestry materials. Biobased products are cost-comparative, readily available and perform as well as or better than their petroleum-containing counterparts. Biobased products also help us increase our use of renewable resources while decreasing our use of non-renewable resources, such as petroleum. Read more about the Biobased certification here.
Mindful packaging. By attaching the protective gloves to the instruction leaflet and replacing the single-use sachets with a large, multi-application tube of Quinoa Mask, Naturtint has significantly reduced the amount of packaging in its Permanent Hair Colours. The cardboard boxes are FSC certified and fully recyclable thanks to minimal use of varnish.
Open, honest and transparent. Naturtint prides itself in its honesty in ingredients, their inclusion, derivation and absent ingredients. The complete ingredient list of each Naturtint shade or product is clearly displayed on pack, often with each ingredient identified as either Certified Organic, Approved Natural Origin, Natural Origin or other.
A journey to sustainability. We all need to do more to improve how we treat our planet and Naturtint is no different. Naturtint is on a journey to improve its sustainability and environmental impact and one of their latest steps is to partner the Naturtint 2 in 1 Shampoo Bars (completely plastic-free!) with Oceanidas, a charitable initiative that works with an army of volunteer divers to remove plastic waste from seabeds and beaches.
Vegan and animal friendly. No animal testing is carried out at any stage of production, or to make products available to markets that require it. The complete range of Naturtint products available in the UK are vegan-friendly formulations.